The Macallan x Cirque Du Soleil

THE MACALLAN COLLABORATES WITH CIRQUE DU SOLEIL TO LAUNCH AN EXCLUSIVE SENSORY EXPERIENCE TO MARK 200 YEARS YOUNG

To commemorate The Macallan’s 200th anniversary, the renowned single malt Scotch whisky brand has come together with Cirque du Soleil to create a bespoke, theatrical and unforgettable experience. Drawing synergies from The Macallan's unparalleled expertise in whisky craftsmanship with Cirque du Soleil's indefinable mastery in the performing arts, the result is an exceptional and unparalleled experience that marries the artistry of both worlds.

The Macallan Estate in Speyside, Scotland – the 485 acre stretch of land in the Scottish Highlands that is home to the brand’s Distillery– will play host to this breathtaking experience. This scenic landscape offers a unique setting to enhance the engaging nature of the event, whilst providing a picturesque backdrop that complements the overarching narrative. With a highly limited run, performances will run at 8:30pm daily - excluding Sundays - from 9-31 May 2024.

Cirque du Soleil SPIRIT is an exclusive sensory experience which transports guests into the theatrical universe of the Scottish highlands for an engaging journey. Taking individuals on a journey through taste, smell, sounds and feelings, this is a one-of-a-kind opportunity to witness a breathtaking performance, whilst feeling immersed in nature.

Jaume Ferràs, Creative Director at The Macallan, said: “2024 marks a momentous year for The Macallan, celebrating our 200 Years Young mark. This collaboration brings two iconic brands together, both dedicated to constant innovation; resulting in a one-of-a-kind experience which is uniquely inspired by the Highlands and the story of our brand so far. We’re welcoming guests from all over the world to our Estate for this spectacular experience, offering them the opportunity for a breathtaking performance and a bespoke whisky tasting experience, all unique to The Macallan.”

Cirque du Soleil SPIRIT moves guests through different environments of the narrative experience, immersing them in the feelings, scents, tastes and sounds of the bespoke journey. The experience tells the tale of how reconnecting with nature gives life a force to protect our natural world, offering a breathtaking performance, intriguing stagecraft and signature tasting experiences at the estate.

The story focuses on Davonna, a fierce spiritual guardian of the Scottish Highlands, and a young colourist named Ayla. The daughter of a beloved Master Whisky Maker, Ayla has striven for years to recreate an elusive shade of red that reminds her of her father and the red chalk he would use in his work. Davonna leads their venture deep into the majestic natural landscapes of the realm and through a series of encounters with fantastical folkloric figures along the way, which culminates in a reconnection with nature.

Marie-Hélène Delage, Creative Director at Cirque Du Soleil, said: “Cirque du Soleil SPIRIT is a spectacular collaboration based on mutual respect. Through harmony paralleled with nature and storytelling, we've forged a spectacular collaboration that highlights the strengths of both of our brands. With this invitation, we're welcoming guests to a transformative experience in the timeless beauty of The Macallan Estate. Together, we've written a tale that celebrates the beauty, wonder and deep connection we all share with the natural world.”

Location: The Macallan Estate in Speyside
Dates: 9 - 31 May 2024 with one experience per day, excluding Sundays
Ticket price: £200 per person
Timings: 8:30pm - 10:30pm
Link to purchase: https://www.themacallan.com/en/experience-the-macallan/book-the-macallan-cirque-du-soleil-spirit

ABOUT THE MACALLAN

The Macallan is renowned worldwide for its extraordinary single-malt whiskies. Two centuries have passed since Alexander Reid, founder of The Macallan, distilled the first batch of whisky in his curiously small stills in Speyside, Scotland, in 1824, beginning the extraordinary legacy of the single malt Scotch whisky.

An obsession with quality and craftsmanship is the hallmark of The Macallan. The outstanding quality and distinctive character of each whisky is influenced by exceptional oak casks seasoned with sherry wine - a commitment to natural colour underpinned by mastery. Designed by internationally acclaimed architects, The Macallan Distillery is located on a beautiful 485-acre Estate and takes inspiration from the surrounding ancient Scottish hills.

The past 200 years have been a prologue for everything that is still to come. This is a journey through time. This is The Macallan, 200 Years Young. Crafted without compromise. Please savour The Macallan responsibly. For further information visit www.themacallan.com and become a member of The Macallan Society to explore the stories behind the whiskies.

ABOUT CIRQUE DU SOLEIL ENTERTAINMENT GROUP

Cirque du Soleil Entertainment Group is a world leader in live entertainment. Building on four decades of pushing the boundaries of the imagination, the Company brings its creative approach to a large variety of entertainment forms, such as multimedia productions, immersive experiences, and special events. Cirque du Soleil Entertainment Group celebrates 40 years of defying reality, defining entertainment, and illuminating the world through art and creativity.

Since its creation in 1984, more than 400 million people have been inspired on 6 continents and 86 countries. The Canadian company now employs more than 4000 employees, including 1200 artists from 80 different nationalities. For more information about Cirque du Soleil Entertainment Group, please visit cirquedusoleil.com